
FORE:Heavy coaches with solid wheels, hermetically covered with red stuff patterned with white, were bringing home the invisible but noisy ladies of the zenana.The streets were hung with gaudy flags and[Pg 135] coloured paper. Altars had been erected, four poles supporting an awning with flounces of bright-coloured silk, and under them a quantity of idols, of vases filled with amaryllis and roses, and even dainty little Dresden figuresexquisite curtseying Marquises, quite out of their element among writhing Vishnus and Kalis.
Published Aug 28.
TWO:The subterranean passage leading from the empress's rooms to the mosque, has in the roof a thick flagstone that admits a subdued glimmer as through amber or honey, lighting up all one end of the dark corridor.Such as were able to work at making rope or straw mats earned an anna a day, the children half an anna. This was extra to their food, a cake of gram flour, which was all the allowance for twenty-four hours. But among those admitted to the poorhouse about a quarter of the number were unable to work. In a similar but smaller enclosure adjacent was the infirmary, a hospital with no physician, no remedies. The shrunken creatures lay shivering in the sun, huddled under rags of blanket. All were moaning, many were unconscious, wandering in delirium, shrieking, and writhing. One man, too weak to stand, came up grovelling on his hands and knees, taking me for a doctor, and beseeching me to go to his wife who was lying over there, and by her a dusky moist rag as it seemedher very inside purged out by dysentery.
Armed with insight, we embark on designing the right brand experience that engages the audience. It encompasses both the strategic direction and creative execution that solves a business problem and brings the brand to life.
In the create phase, the big idea is unleashed to the world through different media touchpoints. This is when we watch the audience fall in love all over again with our client’s brand.
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